Try, fail, kill and learn: product post-mortems and the art of the meaningful mistake
Ven 17 aprile 2026
11:30
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Most news products fail. And most do so very unspectacularly. They die quietly in the background, and we move on too quickly. However, a “failed” launch isn’t a dead end; it’s data. Finding out why can be the most successful outcome of a project’s lifecycle.
Three product developers share and discuss the mechanics of failure: How do you document it? How do you communicate it to stakeholders? And how do you ensure the organisation learns from it?
A celebration of the instructional value of the things that went wrong.
Moderated by Michaël Jarjour.
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Olivier Baumann
Olivier Baumann is an engineering and product manager serving as the CTO and deputy director at Republik Magazine working at the intersection of digital journalism, data, and sustainable product growth. His work is driven by a focus on technical clarity, organisational alignment, and products that serve a clear purpose. He previously co-founded the AI climate startup Electricity Maps.
Mariah Craddick
Mariah Craddick is a product strategist with deep experience in the news and media industry. She’s currently leading product monetization strategy at The Atlantic with focuses on creating a top-tier subscription product, providing intelligent advertising solutions, and leveraging new technology and partnerships to create a product people love and can easily support. Previously, she led teams as product manager at The Wall Street Journal, McClatchy, and Crain Communications, playing a key role in building features that drive readership and engage subscribers. Prior to her product management career, she held several roles across the newsroom – from writing for the legendary Ebony and Jet magazines to executing social media strategy at Crain’s Chicago Business. She’s a fierce advocate for mentoring and training the next generation of media and product professionals and offers mentorship through organizations like the Online News Association, the News Product Alliance, and The 19th. She also teaches product-focused programs at the Craig Newmark Graduate School of Journalism at CUNY. Mariah graduated with a B.A. in journalism from Columbia College of Chicago and continues to reside in the Windy City. She’s served on the board for the Local Media Foundation and is an alumna of Poynter's Leadership Academy for Women in Digital Media.
Michael Jarjour
Michaël Jarjour is a journalist-turned-product-leader with 10+ years of experience in legacy organizations and startups, a deep passion for journalism, and tons of optimism about its future. Michaël currently works in Product Operations at The Financial Times.
Jane O'Donoghue
Jane O'Donoghue develops audience-centred products at Rest of World, a nonprofit newsroom covering technology's global impact beyond the West. As Senior Product Manager, she leads product strategy and experimentation, testing new approaches to deepen engagement and reach in collaboration with design, engineering and editorial teams. Previously, she worked at BBC News World Service, developing multilingual article and media experiences across 41 language services to reach a global audience. Jane is a graduate of the News Product Management Certification, delivered by the News Product Alliance in partnership with the Craig Newmark Graduate School of Journalism. She holds a bachelor’s degree in Law and a master’s in Electronic Business from University College Cork.
Festival Internazionale del Giornalismo
Il Festival Internazionale del Giornalismo di Perugia è un evento annuale che riunisce professionisti dei media, esperti di comunicazione e appassionati di informazione da tutto il mondo. Si svolge nel centro storico di Perugia e offre conferenze, dibattiti, workshop e opportunità di networking sui temi più rilevanti del giornalismo contemporaneo.