Building your own brand: risks and opportunities

Building your own brand: risks and opportunities


Date

Sat 18 April 2026

Start time

12:30

Entry

Free

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The session will explore questions such as: When is it time to go solo? What is the chance that you will be successful in taking your audience with you? How much capital do you need? How many people do you need to hire? How do you transition from a person embedded in a well-resourced newsroom to a solo player?
Organised in association with the Thomson Reuters Foundation.


Modified more than a month ago

Pages involved
Sophia Smith Galer
Sophia Smith Galer

Sophia Smith Galer is a journalist, author and content creator based in London. She is the co-host of the BBC World Service's Where To Be A Woman podcast and is a pioneer of TikTok journalism, winning the British Journalism Award for Innovation of the Year in 2021 as well as spots on the Forbes Under 30 and British Vogue's 25 Most Influential UK Women lists in 2022. She has more than 140 million TikTok views and a combined following of 700,000 followers between TikTok and Instagram. She is now freelance following working as a reporter for VICE News and the BBC.

Antonio Zappulla
Antonio Zappulla

Antonio Zappulla is CEO of the Thomson Reuters Foundation, the corporate foundation of the global news and information services company. Through news, media development, free legal assistance and convening initiatives, the Thomson Reuters Foundation combines its unique services to advance media freedom, raise awareness of human rights issues, and foster more inclusive economies working as a strategic player in the international development space. In 2022, Antonio was named an Official of the Order of Merit of the Italian Republic for "merit acquired by the Nation in the fields of public service, social, philanthropic and humanitarian activities". In 2019, he was named a European Young Leader by Friends of Europe, and in 2018, ranked first in the OUTstanding list of LGBT+ Executives (public sector/philanthropy) published by the Financial Times. Antonio is a One Young World Ambassador and sits on the boards of the Reuters Institute for the Study of Journalism at the University of Ox...

Festival Internazionale del Giornalismo
Festival Internazionale del Giornalismo

Il Festival Internazionale del Giornalismo di Perugia è un evento annuale che riunisce professionisti dei media, esperti di comunicazione e appassionati di informazione da tutto il mondo. Si svolge nel centro storico di Perugia e offre conferenze, dibattiti, workshop e opportunità di networking sui temi più rilevanti del giornalismo contemporaneo.

Giornalismo
Giornalismo

Pagina tematica del giornalismo